Why blogging?

Science and research depend on communication and discussion. No discussion without communication and no science without discussion. This holds especially true for the challenging task of data scientists who have to meet the goals of the application domains by developing and applying novel algorithms. Most researchers regularly engage in inreach science communication which they practice in group and conference meetings with their peers. However, outreach science communication is requested by an increasing number of government research funding institutions. By communicating data science to a public audience, scientists can increase their visibility and the impact of their research. Furthermore, essential skills like contextualization and presentation are trained when researchers engage in outreach activities. Thereby, they contribute to fighting misinformation and enhancing public trust in research and understanding scientific problems.

Blogging is an easily accessible way for scientists to reach out to society. A blog post conveys scientific findings or ideas to a cross-generational and diverse audience, can easily be shared, commented on, and might even be expanded and developed over time. This website provides data scientists throughout the Helmholtz Association and partner institutions with a unique platform to present their research to a public audience and increase the visibility of their data science activities.